YouTube Rodeo: Wrapping Paper's "You Don't Hold Back Anything"

Sometimes it is just nice to see people sticking with it. We downloaded Wrapping Paper's jaunty lo-fi gem "Hold Up The Neon Sign" from the band's MySpace casa way back in 2006, and played the track a fair amount over the last four years. The Sioux Falls-based act, as far as we recollect, is a one-man affair (the man being a dude named Tim, according to an email we received recently) that notably wrote personalized songs for anyone who purchased the Hold Up The Neon Sign EP when it was finally released in 2008. The new news is that Wrapping Paper released late last month a 10-song, digital-only set called Superhero, and those who purchase the collection may once again avail themselves of the customized song offer. Pretty ace, right? Equally cool is the band's new tune "You Don't Hold Back Anything," a delightful, instantly hummable piece of sunny power pop with Beach Boys harmonies and dense guitars. We think we like it even more than "Hold Up The Neon Sign." Dig the video above. Superhero is available through Wrapping Paper's label Giantship Records right here; the entire record can be previewed here.